DIGITAL SPACE MARKETING, LLCCharlotte, NC   |   (704) 241-3112   |   emansfield@ds-marketingllc.com
Framework

Content Decay Review

This methodology page documents the Content Decay Review as an internal planning framework.

Purpose

Use the framework to create a consistent decision process across strategy, execution and measurement.

Steps

  1. Define the decision or operating question.
  2. Collect the relevant evidence.
  3. Score or organize the inputs.
  4. Assign owners and implementation dates.
  5. Review outcomes and update the model.